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Road to Zero Communications

Download the Road to Zero Communications Toolkit

The Road to Zero Coalition is proud to have you as a member. One of the leading goals of the Coalition is to grow membership, because it is only through a coordinated effort that we can achieve zero deaths by 2050.

This Communications Toolkit provides everything you need to publicize the work of the Coalition – to your stakeholders, employees and community. As we plot the course to zero deaths, we need many organizations to get the job done. Your commitment will help us achieve that goal.

NSC team members always are available to answer questions and provide additional resources. For more information, email RoadToZero@nsc.org or call (630) 775-2258.

News Release

Jan. 29, 2020

Road to Zero Coalition Statement on Transportation and Infrastructure Plan

We're moving toward a future with zero roadway deaths.

WASHINGTON, D.C. – The Road to Zero Coalition applauds the newly released Moving Forward Framework and its recognition of “zero” as a part of its goal. Improving and innovating safety programs and increasing infrastructure funding is a critical step to reaching zero deaths. Nearly 40,000 people were killed in roadway crashes last year and each one of them was preventable. Zero deaths is the only acceptable number. Investing in the nation’s roads prioritizes the safety of all roadway users. Prioritizing safety is one of the key elements to eliminating traffic fatalities including:

  • Doubling down on what works through proven, evidence-based actions
  • Advancing life-saving technology in vehicles and infrastructure
  • Adopting a Safe System approach in building a transportation system designed to be forgiving so that human error does not have to be fatal

We must create a positive safety culture and stop accepting deaths as the price of mobility. We call on Congress to endorse this too.

About the Road to Zero Coalition
The Road to Zero Coalition provides a coordinated, data-driven response to the increase in roadway deaths, with a goal of getting to zero traffic fatalities by 2050. Road to Zero was founded in 2016 by a group of public and private entities, including federal and state governments, nonprofit, and private sector entities.

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